Edit
  • Mailing wizard helps you from start to finish
  • WYSIWYG editor works just like a word processor
  • Insert merge fields to personalize each message
  • Start with professionally-designed templates
  • Customize with color and font themes with the click of a button
  • Insert, resize, trim photos and add special effects like tints
  • Change layout with advanced table editing
  • Send as both HTML and plain text, and customize plain text version
Send
  • Send via external mail server for highest deliverability, or send directly from your desktop
  • Embed images, attach files and set message priority
  • Limit messages sent per hour
  • Limit messages any individual receives within a time period
  • Limit speed of mailing for slow external mail servers
  • Send to entire list or only a range of messages
Contacts
  • Import your contacts from Microsoft Outlook® or text files
  • Manage multiple lists with easy, Microsoft Excel®-style tabbed interface
  • Select subset of list with an easy query builder
  • Filter customers who responded or clicked on a previous emailing
  • Automatically handle bounces and unsubscribes
  • Slice your list precisely with custom SQL queries
  • Use lists from MySQL®, SQL Server®, Oracle® and Access® databases
Mailings
  • Schedule mailings to be sent in the future
  • Keeps all mailings in one easy-to-find place
  • Save draft messages in the database
  • Create new mailings based on previous ones
Reports
  • See how many opened, clicked individual links and unsubscribed
  • Click graphs to drill down to individual customers' actions
  • Use these analytics to optimize response rates


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